Thursday, May 28, 2015

Give It To Me Quickly

20 seconds. In 20 seconds can you give me an effective elevator pitch?

Given that the average attention span has declined, think of what you can say in 20 seconds to earn someone’s continued attention or lose it forever.

Same rules apply when pitching reporters. Give it to em fast. Tell your story, be concise, no legal ease.

If you can hold someone’s attention in this first few moments, you earned another 20 seconds but do think you've got em. You just got a chance to tell more.

We suggest you write out your message points, from there create your pitch. Can you say what you want to in the 20 second time frame? No? Trim down your pitch. Yes? tell them more ...

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